Justin

As a Salesforce consultant, I'm a visionary leader with a customer-centric approach and a track record of delivering strategic solutions that optimize business processes and enhance the customer experience. I excel in driving positive change and empowering organizations to leverage Salesforce to achieve tangible business outcomes. With a results-driven mindset and extensive expertise in business process improvement and technology-based solutions, I'm committed to reducing expenses, increasing shareholder value, and improving employee job satisfaction. Let's connect and explore how I can provide customized Salesforce consulting to help you achieve your goals.

Salesforce AI integrations with Einstein GPT and developer tools

Salesforce AI Integrations – Developer Essentials Guide

Frequently Asked Questions Salesforce’s shift toward an AI-powered CRM is redefining how development teams build, automate, and optimize business processes. For Salesforce developers, this means embracing tools like Einstein GPT, Apex SDK, and real-time Flow automation to deliver smarter customer experiences. As AI becomes foundational, learning to integrate it into your Salesforce developer tools is […]

Salesforce AI Integrations – Developer Essentials Guide Read More »

prompt engineering Salesforce code

Prompt Engineering Salesforce Code: Ultimate 2025 Guide

Prompt engineering Salesforce code is quickly becoming a must-have skill for developers and Admins looking to leverage AI tools like ChatGPT and Copilot. Welcome to the 2025 guide to prompt engineering for Salesforce code — where you’ll learn how to talk to AI like a pro and get clean, functional Apex, Flows, LWC, and more.

Prompt Engineering Salesforce Code: Ultimate 2025 Guide Read More »

Salesforce automation audit

Salesforce Automation Audit: Step-by-Step 2025 Guide

Salesforce is powerful — but left unchecked, your automations can turn into a tangled mess of Flows, Process Builders, and outdated rules that conflict or fail silently. 🧨 Whether you’re a Salesforce Admin, Consultant, or running RevOps, this guide will show you how to conduct a Salesforce automation audit that improves performance, reduces risk, and

Salesforce Automation Audit: Step-by-Step 2025 Guide Read More »

archive fields in Salesforce

Archive Fields in Salesforce: Admin Guide to Safe Cleanup

If you’re a Salesforce Admin, Consultant, or part of a RevOps team, this guide is your blueprint to safely archive fields in Salesforce, without breaking reports, Flows, or user trust. Salesforce orgs don’t get cluttered overnight — but they absolutely will if obsolete fields and unused objects linger around like digital cobwebs. 🛑 Why Archiving

Archive Fields in Salesforce: Admin Guide to Safe Cleanup Read More »

From Process Builder to Flow in Salesforce

Process Builder to Flow: What Changed & How to Adapt

Thinking about switching from Process Builder to Flow in Salesforce? You’re not alone — and you’re right on time. Salesforce is retiring Process Builder in favor of Record-Triggered Flows, a faster, more flexible automation tool. This guide walks you through the key changes, the benefits, and how to transition with confidence. 🔍 What Was Process

Process Builder to Flow: What Changed & How to Adapt Read More »

Salesforce Admin vs Developer

Salesforce Admin vs Developer: Which Career Path Should You Choose in 2025?

Salesforce Admin vs Developer — which one should you choose as your career path in 2024? If you’re entering the Salesforce ecosystem as a college grad or career switcher, this is the decision that sets your future direction. Both roles offer high-paying, secure, and in-demand paths—but they differ greatly in skills, salary, and day-to-day work.

Salesforce Admin vs Developer: Which Career Path Should You Choose in 2025? Read More »

reducing technical debt in Salesforce

Reducing Technical Debt in Salesforce: Your Admin-Friendly Monthly Checklist

Reducing technical debt in Salesforce isn’t just a best practice—it’s a necessity. As your CRM grows with custom fields, automations, and quick fixes, so does the hidden cost of complexity. Left unchecked, that clutter drags down performance, increases errors, and frustrates users. Whether you’re a Salesforce Admin or a business stakeholder, this guide gives you

Reducing Technical Debt in Salesforce: Your Admin-Friendly Monthly Checklist Read More »

clean up Salesforce org

🧹 How to Clean Up Salesforce Org: Fields, Workflows, and Admin Best Practices

Looking to clean up Salesforce org clutter? You’re not alone. A disorganized Salesforce setup filled with outdated fields, bloated workflows, and irrelevant reports can cost your business time, adoption, and data integrity. This guide walks Salesforce Admins and business owners through how to clean up their Salesforce org step-by-step—quickly and confidently. 🔍 Step 1: Perform

🧹 How to Clean Up Salesforce Org: Fields, Workflows, and Admin Best Practices Read More »

Salesforce Flow use cases

⚙️ Top 10 Salesforce Flow Use Cases to Automate Your Org

If you’re still relying on manual processes, delayed approvals, or point-and-click configurations, you’re leaving efficiency on the table. Salesforce Flow is the automation engine every admin should master — and these are the top Salesforce Flow use cases to deploy ASAP. Whether you’re new to Flow Builder or refining your automation game, these examples will

⚙️ Top 10 Salesforce Flow Use Cases to Automate Your Org Read More »