Justin Pena
Salesforce Admin & Automation Consultant
I help Salesforce admins and businesses build smarter workflows with fewer headaches.
- Trusted
- Experienced
- Professional
Why Teams Trust Me
Expertise, transparency, and results
Certified Admin
Salesforce-Certified Administrator, Flow Builder, and Consultant
7+ Years Experience
Helping orgs streamline automation and reduce CRM chaos since 2017
Real World Solutions
Built and deployed 100+ flows in live production environments
No Agency Bloat
Work directly with me — no layers, no upsells, just results
Content Creator
Author of 50+ Salesforce tutorials and admin-friendly guides
Trusted by Admins
Used by solo admins, startups, and in-house enterprise teams
Services
What I Offer
Whether you’re a growing business or a hands-on admin, I help you turn Salesforce into a streamlined, results-driven tool.
01.
For Businesses
Get expert help with org audits, automation strategy, and custom Flow solutions, without the agency overhead.
02.
For Admins
Master Salesforce Flows, reporting, and admin best practices — all with real-world, step-by-step guides made for working admins.
Why Choose Me
Featured Content Hubs
Explore expert curated resources built for Salesforce admins, consultants, and growing teams.
Salesforce Flows
Master automation with step-by-step flow tutorials and real-world use cases.
Reports & Dashboards
Learn how to build visual, actionable reports your team will actually use.
Salesforce Data Model
Understand standard and custom objects, junctions, users, and records.
AI + Automation
Explore ChatGPT, Copilot, and tools to modernize your Salesforce setup.
Built for Admins. Trusted by Teams.
What I Help Salesforce Teams Achieve
Whether you're a solo admin or managing a growing org, these are the outcomes I consistently deliver for admins and teams.
Cleaner Flows
Untangle legacy automations and move to clean, efficient logic.
Faster Org Performance
Reduce technical debt and improve user adoption.
Smarter Dashboards
Build reports that drive real decisions, not just data dumps.
Less Admin Overload
Automate the repetitive and focus on strategy.
Need help with your Salesforce org?
Schedule a free consultation
Book a free 15-minute strategy session to talk Flows, automation, or cleaning up your org.
